{"id":3870,"date":"2025-01-22T15:06:21","date_gmt":"2025-01-22T23:06:21","guid":{"rendered":"https:\/\/jeffwerner.ca\/?p=3870"},"modified":"2025-01-22T15:06:21","modified_gmt":"2025-01-22T23:06:21","slug":"local-newspaper-advertising-percentage","status":"publish","type":"post","link":"https:\/\/jeffwerner.ca\/testa\/local-newspaper-advertising-percentage\/","title":{"rendered":"Local Newspaper Advertising Percentage"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1139\" height=\"1200\" src=\"https:\/\/jeffwerner.ca\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-A-1139x1200.jpg\" alt=\"Newspaper spread out with red boxes overlaid on ads.\" class=\"wp-image-3871\" srcset=\"https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-A-1139x1200.jpg 1139w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-A-456x480.jpg 456w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-A-768x809.jpg 768w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-A.jpg 1432w\" sizes=\"(max-width: 1139px) 100vw, 1139px\" \/><\/figure>\n\n\n\n<p>From the January 22 weekly edition of the Comox Valley Record. City or government notices not considered advertising. Quick visual guess is 75% advertising, not including flyers. With flyers (and this was a very light week) maybe 90%?<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"1149\" src=\"https:\/\/jeffwerner.ca\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-B-1200x1149.jpg\" alt=\"\" class=\"wp-image-3872\" srcset=\"https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-B-1200x1149.jpg 1200w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-B-501x480.jpg 501w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-B-768x735.jpg 768w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/CVR-Ads-2025-B.jpg 1322w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img decoding=\"async\" loading=\"lazy\" width=\"437\" height=\"480\" src=\"https:\/\/jeffwerner.ca\/wp-content\/uploads\/2025\/01\/PXL_20250122_221618028-437x480.jpg\" alt=\"Scale weighing newspaper\" class=\"wp-image-3873\" srcset=\"https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/PXL_20250122_221618028-437x480.jpg 437w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/PXL_20250122_221618028-768x844.jpg 768w, https:\/\/jeffwerner.ca\/testa\/wp-content\/uploads\/2025\/01\/PXL_20250122_221618028.jpg 800w\" sizes=\"(max-width: 437px) 100vw, 437px\" \/><figcaption class=\"wp-element-caption\">166 grams including flyers.<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From the January 22 weekly edition of the Comox Valley Record. City or government notices not considered advertising. Quick visual guess is 75% advertising, not including flyers. With flyers (and this was a very light week) maybe 90%?<\/p>\n","protected":false},"author":1,"featured_media":3871,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[15],"_links":{"self":[{"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/posts\/3870"}],"collection":[{"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/comments?post=3870"}],"version-history":[{"count":2,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/posts\/3870\/revisions"}],"predecessor-version":[{"id":3875,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/posts\/3870\/revisions\/3875"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/media\/3871"}],"wp:attachment":[{"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/media?parent=3870"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/categories?post=3870"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jeffwerner.ca\/testa\/wp-json\/wp\/v2\/tags?post=3870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}