Designer & bike rider in British Columbia, Canada
Note the disclaimer below the directions on this sachet of Lipton Cup-a-Soup:
You don’t have to add exactly 175 ml, it’s not like a law or anything
Also the No Spoon sign. Examples of superfluous, yet whimsical design. Not judging its effectiveness, but good to keep in mind.
by
Tags:
I’ll give my two cents on its effectiveness. I can think of three occasions where the cheekiness of the package has been a topic of conversation. That’s pretty effective advertising, and brand marketing power from a two cent soup package.
I enjoy the witty attempt at humour. Though I am somewhat taken aback but them trying to force soup upon you as a “3pm snack”.
Why must food producer continue to create these fictional meal times as an attempt to further fatten the consuming public?
Oh my god I’m illiterate.
Now I’m going to have to start obligately breathing through my mouth.
Leave a Reply